This one was a real highlight. Earlier in the year I shot with Red Bull Racing and Red Bull Technology, photographing Max and Liam at the incredible The Beams London.
Always a pleasure being back with the Red Bull team. There’s a creative trust that makes these projects flow, fast turnarounds, multiple outputs, and the freedom to make something that feels bold and alive. That’s what I love most about being a sports advertising photographer in the UK is the balance of control and chaos that comes with working on brands that move at that speed.
The Crew
Digi: Sam Royston
Lighting: Ollie Jarman
Production: David Treagust
Retouch: Kelly-Anne Tilson
Shot on Canon EMEA
Kit from GAS Production Hire
For me, the story behind this campaign was all about performance and identity. It wasn’t just portraits of drivers, it was about placing them in an environment that mirrors what the team stands for: precision, craft, and relentless forward motion. That’s where the best work happens, when the brand, the crew, and the setting all pull in the same direction.
You can check out more from this shoot and other campaigns on my site: www.samtodd.co
Cheers,
Sam
