The Most Personal of Personal Projects is something I’ve wanted to make for a while. I shoot quite a lot of personal work, but I don’t always find it easy to explain why I’m making it or what it means to me. When I work with brands, I’m always asking them to share their story, so this time I wanted to share a bit of my own.
The film is about why movement is such a big part of my life. It’s not just about fitness or training. It’s about how I feel, how I work and how I want to live my life.
Since becoming a father, the way I look at training has changed. I still enjoy pushing myself and working towards goals, but I think more about the bigger picture now. I want to stay strong and healthy, have the energy to keep up with my daughter and set a good example along the way.
I wanted the film to feel honest and natural. Nothing too staged or overly polished. Just a look at something that’s become a big part of my everyday life.
A big thanks to @charlie.coleman for capturing the film, and to everyone who helped bring it together: @callumawilson @tomcoppinscore @jonnyyclarke @aimeethompson91 @hive.fit @vinstavideo @affixxius.
I’m usually the one behind the camera, telling other people’s stories, so it was a little strange putting myself in front of it. But I’m really glad I did.
This is probably the most personal project I’ve made, and one I’m really proud of.